Unpublish a form
Monday, July 20, 2026
What it is
You can now unpublish a HubSpot form, taking it out of service without deleting it.
Why it matters
Until now a published form stayed live after the campaign ended, the event filled up, or the offer expired. That meant manual cleanup, wasted time, messy data, and reaching for third-party tools to solve something the platform should have handled. Unpublishing gives you a way to pause a form when it is no longer relevant so your data stays clean.
The Take
Joshua Oakes
It solves a lot of the problems we keep trying to solve with process instead of software.
This is a sleeper. It solves a problem teams have been trying to fix with process, rules, and reinforcement instead of software. The legacy-to-new form editor transition leaves lingering forms scattered around a portal. Someone names a form "webinar form" when it was built for one specific webinar, it gets embedded somewhere, and months later a team is staring at click data wondering why there are no registrations.
The workaround people have been living with is renaming a form's internal name to "archive" or "legacy" just to signal to colleagues that it is outdated. That is a sticky note, not a system.
The gap still open is non-HubSpot forms. The forms tool does a good job surfacing and mapping them, but there is no way to differentiate them by ID or CSS and mark them inactive once they are gone. The nine-year-old Gravity form still sitting in a client portal that nobody can explain does not get swept out by this. Baby steps, and maybe this is the foundation that gets there.
Watch Us Discuss This
The full segment from the show, us working through this update start to finish.
Produced by Value-First Media