Clone Marketing Emails with Simple Workflows

What it is

When cloning a regular marketing email that has a simple workflow configured, you now see a copy simple workflows checkbox in the clone panel. Enabling this duplicates the email's associated simple workflows automatically, so you do not have to rebuild them from scratch. Available in public beta for Marketing Hub Starter, Professional, and Enterprise. Scheduled to go live June 16, 2026.

Why it matters

Cloning an email used to mean rebuilding any associated simple workflows from scratch on the new email. For marketers who rely on post-send automations like adding contacts to a list after a link click or setting a property after an open, this added repetitive setup whenever creating variations. Workflows now carry over automatically, saving time and reducing the risk of misconfigured automations. One thing worth knowing about the update title: it sounds like cloning emails with simple workflows, but what it actually does is clone the associated simple workflows alongside the email being cloned. Still useful, just not the feature the name first suggests.