Hosts

Chris CarolanFounder & Methodology Lead | The Value-First Team

Transformation Catalyst: Helping Organizations Escape Complexity

Casey HawkinsData Strategy & Value-First Scoring Expert · Casey Co Marketing

I train internal marketing teams to run HubSpot themselves.

Joshua OakesValue Path & Audience Growth Strategist · FranDev Lab & Who First

Joshua spent years consulting with organizations to help them solve product marketing and customer acquisition challenges.

Madelyn DonovanFounder & Marketing Operations Lead · Basis Inbound

I wanted to create a studio that helps leaders uncover root issues, prioritize what really matters, and build systems their people can actually use.

Zach HussionCEO & Founder · HUSH RevOps

Zach works with leadership teams to clean and structure their data, streamline sales and marketing processes, and build automation that reduces friction across the entire customer lifecycle.

Trisha MerriamRevOps Leader and HubSpot Admin · SWOPtimize

As a RevOps leader for B2B SaaS companies, I specialize in building high-impact, efficient go-to-market systems that align marketing, sales, and customer success.

Ryan GinsbergAI-Native Operating Partner · Unified Support Solutions

Ryan gets called in when a company knows what it needs from its systems and has nobody who can build it — the person who wrote it has left, or the last partner stalled. He rebuilds the thing underneath with the team rather than for them, and co-hosts Another Orange Morning between portals.

Rylee PowellScoring & Content Strategy Contributor

Rylee Powell co-hosts VF Scoring, specializing in pattern recognition and readiness assessment methodologies. With expertise in developing intelligence systems that recognize genuine signals of intere