
Zach Hussion
Zach works with leadership teams to clean and structure their data, streamline sales and marketing processes, and build automation that reduces friction across the entire customer lifecycle.
CEO & Founder · HUSH RevOps
Zach’s latest morning
Latest
with Chris Carolan and Madelyn Donovan
Watch
Zach’s moments
The newest 6 of 15 moments from the mornings: the discussions of Zach’s takes.
4:02 Zach’s take · Friday, October 23, 2026, with Chris Carolan and Madelyn Donovan
7:59 Zach’s take · Thursday, October 22, 2026, with Chris Carolan
5:49 Zach’s take · Wednesday, October 21, 2026, with Casey Hawkins and Chris Carolan
2:10 Zach’s take · Wednesday, October 14, 2026, with Chris Carolan and Casey Hawkins
8:07 Zach’s take · Wednesday, October 14, 2026, with Chris Carolan and Casey Hawkins
3:14 Zach’s take · Wednesday, September 30, 2026, with Casey Hawkins and Chris Carolan
In their words
Sam S. · Marketing Manager
Working with Zach has been a game-changer for our business. He guided us through the entire HubSpot integration process with clarity, patience, and expertise. From the start, Zach took the time to understand our unique business needs and has tailored the HubSpot setup so that it aligns with our goals. His technical knowledge is outstanding, he made what seemed like a complex transition feel smooth and manageable. Beyond just implementation, Zach also trained our team thoroughly, ensuring we were confident using HubSpot’s tools for marketing, sales, and reporting. Thanks to Zach, we now have a streamlined system that has improved our efficiency, given us better visibility into our customer pipeline, and ultimately helped us grow. I would highly recommend him to anyone looking to get the most out of HubSpot!
Clint B. · Director of Sales
Zach took on an aggressive HubSpot integration schedule and executed extremely well. He worked extremely hard up front to make sure the integration went smoothly. His training of our sales team was thorough, inviting, and he continued with follow up sessions. Zach is completely collaborative, using VOC and his extensive experience and expertise in HubSpot to make sure we're able to use all the tools available to us.
Taylor D. · Sr. Sales Account Specialist & Business Analyst
Zach is extremely passionate & knowledgeable on all facets of HubSpot and how it can help to improve sales and marketing for a company. Zach is very responsive to any questions, and always willing to help, or provide the resources that might already be available.
Dawn B. · EVP Sales & Marketing
Zach has been a solid resource in helping us streamline our HubSpot setup and improve our marketing workflows. His support has made day-to-day tasks more manageable and allowed us to get better visibility into our campaigns. We appreciate his responsiveness and steady contribution to our overall success.
June B. · Sr. Manager, Inside Sales & Operations
We transitioned our CRM to HubSpot in February of this year, and working with Zach has been an absolute pleasure throughout the process. He has taught me so much and made the transition smooth and manageable. Zach is incredibly patient, understanding, and simply awesome to work with. His support and expertise have been invaluable.
Steve D. · Sales Manager
I had the opportunity to work closely with Zach and saw firsthand his ability to combine creative thinking with practical execution. Zach is deeply motivated, highly proactive, and brings a level of discipline and ownership that raises the standard for the entire team. What stands out most is his ability to translate ideas into real, measurable outcomes. His passion for quality and continuous improvement is contagious, and it consistently pushes the people around him to perform at a higher level. I would recommend Zach without hesitation. He is an energetic, thoughtful professional who strengthens any organization he joins. He embodies the type of person organizations should actively seek out: someone who makes both the team and the business stronger.
Cilla D. · Director of Marketing
Zach is one of those guys you immediately love to work with! We had had ongoing difficulties with a service provider until Zach was hired; then, our stress levels went down and our satisfaction level shot up. Zach is extremely patient and personable and exudes confidence and expertise. His communication skills are excellent. Zach always stayed in touch; we never had to chase him down. Most importantly, he made the project enjoyable again!
How the work goes
- Discovery & Assessment
- We begin by evaluating your current data, systems, and process handoffs. This includes understanding your goals, auditing your HubSpot portal (if existing), and identifying gaps.
- Design & Build
- Based on the assessment, we map out future-state processes and then configure HubSpot accordingly. This is where we implement solutions – setting up pipelines, properties, integrations, and automation per the plan.
- Enable & Optimize
- Once the system is built, we train your team and do thorough testing. We ensure everyone knows how to use the new tools. We also monitor initial usage and adoption, making tweaks so HubSpot truly fits into day-to-day operations.
- Iterate & Scale
- After launch, we don’t disappear. We review real usage and reporting insights to find improvements. Then we refine processes, add advanced features, or scale the solution as your team grows. This iterative approach turns HubSpot into an engine for continuous growth.
The retainer requires a 3-month minimum to start.
What changed
How a Robotics Integrator Uncovered a $40M Truth with HubSpot
A robotics integration company was struggling with one of the most common RevOps headaches: inaccurate lead attribution.
The tipping point? A rep claimed credit for a $40M deal—but the real source was organic search.
HubSpot replaced dropdown guesswork with automatic, first-touch tracking across organic, paid, referral, social, and direct.
Marketing and sales saw the same data, from first Google search to signed contract—ending the finger-pointing.
$40M Reality Check: HubSpot attribution revealed the deal originated from organic search, not a rep’s cold outreach.
Smarter Spend: Marketing doubled down on SEO, optimizing content and keywords to replicate success.
Trust Restored: With reps locked out of manual edits, data accuracy improved and collaboration replaced conflict.
This wasn’t just a reporting fix—it was a cultural shift toward data-driven RevOps.
Read it in fullBeyond the show
Our resident "nerdy guy", Zach Hussion, is the founder of HUSH RevOps, a HubSpot Platinum Solutions Partner focused on helping B2B manufacturing companies modernize their revenue operations. He brings more than twenty years of sales and marketing experience across industrial and manufacturing environments, combined with a deep technical understanding of HubSpot as a full revenue platform.
Zach works with leadership teams to clean and structure their data, streamline sales and marketing processes, and build automation that reduces friction across the entire customer lifecycle. His firm supports private equity backed manufacturing groups, mid-market industrial companies, and engineering led organizations that need predictable reporting, higher output from their teams, and a CRM they can finally trust.