A Reimagined Marketing Studio

What it is

Marketing Studio is a new campaign workspace in public beta, replacing the Campaigns tool for Marketing Hub Enterprise and Professional. Your historical campaign information carries over, and you can opt in via this product update or opt out back to Campaigns at any time.

Why it matters

The panel leans on positioning language about insights driving campaigns without saying much about what specifically changes in day-to-day use. Because this is opt-in with an opt-out available, it's low-risk to try this week if you're on Marketing Hub Enterprise or Professional and want to see the new workspace for yourself; skip it if you're not on those tiers, since it doesn't reach you yet.