Shopify App: Sync and Use Discounts in Marketing Emails

What it is

Sync Shopify discount codes to HubSpot, where they are stored as discount code CRM object records, and drop them into marketing emails through a new discount code module. Private beta for customers using the Shopify app.

Why it matters

Discount codes are one of the most effective drivers of ecommerce sales, and using a Shopify code in a HubSpot email meant copying it across by hand until now.